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The Future

Teaching Children About Investing

Why do some parents spend more time discussing financial matters with their children?

The T. Rowe Price survey also measures the change in the amount of time that parents spend discussing important financial matters with their children. Some reasons cited for the increased time is attributable to such factors as the child’s age and ability to understand more, changes in the family’s financial situation, the child’s desire to spend more money, and the child’s success saving his own money.



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